1. Introduction

OpticSale (“we”, “our”, “us”) is an independent publication focused on reviewing optics,
tactical equipment, and related gear. This Privacy Policy explains how we collect, use,
and protect your personal information when you use our website.

By visiting OpticSale.com, you agree to the terms described in this policy.

2. Information We Collect

2.1 Information You Provide Voluntarily

  • Contact forms: name, email address, message content.
  • Newsletter signup: email address only.
  • Comments (if enabled): the comment you write, your name, and email.

2.2 Information Collected Automatically

  • IP address
  • Browser type and version
  • Pages visited and time spent
  • Referring websites
  • Device information (desktop, tablet, mobile)
  • Anonymous analytics data via Google Analytics or similar tools

This information helps us improve website performance and user experience.

3. Cookies & Tracking Technologies

OpticSale uses cookies to enhance your browsing experience, such as:

  • Analytics cookies: understand visitor behavior.
  • Functional cookies: remember preferences.
  • Affiliate tracking cookies: identify if a purchase came from our link (at no extra cost to you).

You can disable cookies in your browser settings at any time.

4. How We Use Your Information

We use collected data to:

  • Improve content and website functionality
  • Respond to questions or requests
  • Send newsletters (only if you subscribe)
  • Analyze traffic trends and performance
  • Ensure affiliate programs track referrals correctly

5. Affiliate Disclosure

OpticSale participates in affiliate programs with retailers and manufacturers.
When you click an outbound link to certain products, we may earn a commission.
This process uses tracking cookies so the retailer knows the referral came from our website.

You are never charged extra through affiliate links.

Affiliate partnerships do not influence our editorial decisions or product ratings.

6. Data Sharing

We do not sell or rent your personal data.
We may share limited information with:

  • Service providers: email delivery services, analytics tools.
  • Security tools: software protecting the site from spam or attacks.
  • Legal authorities: only if required by law.

7. How We Protect Your Data

We use SSL encryption, secure hosting, firewalls, and modern security practices
to keep your data safe.
However, no online service can guarantee 100% security.

8. Your Rights

You have the right to:

  • Request a copy of your personal data
  • Ask us to delete your data
  • Update incorrect information
  • Opt out of newsletters at any time

To exercise your rights, contact us at:
privacy@opticsale.com

9. External Links

OpticSale contains links to external websites we do not control.
We are not responsible for the privacy practices of those websites.

10. Children’s Privacy

OpticSale is not intended for children under 16, and we do not knowingly collect data from minors.

11. Changes to This Policy

We may update this Privacy Policy at any time.
The “Last Updated” date will be modified accordingly.

12. Contact Us

For privacy-related questions, please contact:

Email: privacy@opticsale.com
General inquiries: hello@opticsale.com

Last Updated: January 2025